CLAIROL
Much of my work on Clairol involved creating seasonal programs for the family of Clairol brands. My challenge often started with creating Key Visuals for seasonal or partner promotion. Following creative and client alignment, I would direct other art directors and designers in creating POS tool kits ensuring a visual cohesiveness throughout the campaign.
Designer: Som Peri
Writer: Jess Colón
Creative Director: Keith Sanders
Key Visual
Print Ad
Custom Counter Display
Premium Pallet display
Shelf Bumper display
Product selection module at Target.com
Seasonal summer promotion-Key Visual
OOH
Digital Banners
Key Visual
In Aisle Blade
Facebook shopable carousel
CVS Category Header