Corona Sunsets sessions campaign
A branded content platform where local artists re-interpret and perform their iconic songs in a slowed-down style — live for a local audience, in nature-forward settings, during sunset hours. A simple and effective visual direction is anchored by a horizon line that appears throughout the campaign. The image style and coloring evoke golden tones of 'The Magic Hour' as the sun sets below the horizon. Second, the double-exposure treatment allows for a seamless blending of nature and humanity as they interact.
Art and Design Direction: Som Peri
