MALTESERS SXSW 2018
While being an well established brand in Europe, Maltesers has just started a launch into the North American market. SXSW was a great opportunity to introduce the brand to a big part of their target demographic. To engage and introduce fans to Maltesers we took over the Parlor Room on Rainy Street creating themed yard games, highly instagramable areas such as an anti-gravity room and chocolate themed food and beverages.
Art Director, Design: Som Peri
Writer: James Best
Creative Director: Ali Earnhart